Launch readiness checklist

Homepage

• The headline says what the product does
• It is clear who the product is for
• There is one obvious next step

Signup

• Only the fields you need on day one
• Confirmation email works on a phone
• Duplicate email shows a helpful error

First use

• The first screen has an example or template
• The first action is obvious
• A new user reaches a result in under 5 minutes

Pricing

• Free plan limits are written down
• It is clear which plan to choose
• Prices match what the app enforces

Payments and account

• Upgrade works
• Cancel works
• Password reset works on a slow connection

Trust

• Copy uses your users' words, not internal terms
• There is a real way to contact you